Story Telling Through Real-Time Banking Data & Financial Analytics
Story Telling Through Real-Time Banking Data & Financial Analytics
About the project
Client
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About the project
Summary
FinPic® Financial Analytics Corp. is an exciting financial data analytics company with the goal of shortening the timeline for people to rebuild their financial health and to become the de-facto alternative to the traditional credit report.
Goals
- Research and determine best strategies to aggregate, analyze, and visualize financial data from multiple data sources
- Develop the Minimal Viable Product (MVP) to test the business model and value propositions
- Create the branding design guidelines
- Build the marketing website and landing pages with the goal of converting visitors to scheduled consultations and demos
- Ensuring bank-grade data security is employed
- A goal for the future will be incorporate AI/Machine Learning to use the financial data to build a FinPic® Score that provides a score that predicts the borrower's ability to repay the loan in question
What we've done.
1. Strategic Discovery
2. Data & Security Strategy
3. Web Application Design & Development
4. Data Analytics & Visualization Algorithms
5. Landing Page Design & Optimization
6. Component-based UI-kit
7. Product Design Sprints to explore new functionality
New financial storytelling.
We've got work to do
FinPic® Platform and Reports are an ongoing project with the features and information architecture of their product website, landing pages, and web applications continuously being worked on. They had short “startup” deadlines and their team works closely with ours to keep building on the early success achieved.
Their customer insights were ready for A/B testing. They were also rapidly growing and wanted to have a well documented visual guidelines for the product team to simplify onboarding and enhance visual consistency.
The exciting project currently being worked is the FinPic® Score that provides a score that predicts the borrower's ability to repay the loan in question using AI & Machine Learning algorithms.
